This Monday, I was invited by Nikon and J.W. Anderson to celebrate their collaboration in making a luxurious camera bag for the Nikon 1 camera's.
The bag was launched amongst bubbles and loud music after J.W. Anderson's SS14 menswear show.
This is the first time, that Nikon collaborate with a fashion house and honestly I'm so excited that it was JWA. His way of using colours and prints but still maintaining a minimalistic feel, just sums up good fashion in my eyes.
Fantastic decoration at the party, with show pictures, illustrations and photographs. Photographs are a big part of JWA's work, particularly in the research phase, and therefore he found the collaboration with Nikon exciting.
The bag has it's inspiration from the classical 1940's, but given a modern twist by also using block colours. It's also available in white, orange and blue (which I am of course crushing on). The bag is available for a limited time right here, so check it out, if you're looking for some stylish camera accessories!
Model from the show, photographer Alexander Brooke and assistant Phoebe Shakespeare.
I had so much fun at the party, which basically was my first launch in to the London fashion scene. I am so excited for the womenswear fashion week in September, and I'm quite keen on using the Nikon 1 camera, which I had the pleasure of using for Monday's party.
LOTS OF LOVE
SARAH MIKAELA
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